Lead Generation - GrayCode: Grow your sales 5X with Video Marketing

Lead Generation

  • At Graycode, we are passionate about selling real estate inventory . Having 360 experience in marketing and worked on multiple real estate projects , we empower our strategies across platforms to build quality sales funnel and close deals for you.

    Quick turnaround of sales can help you leverage other projects and build strong projects profile . We work on effective online and offline strategies to showcase the project to right Target Group and get qualified leads .

    How we go about it -

    Digital Push

    Content Marketing –

    We create relevant content around the project and activate the same on our portal , we generate traffic using SEO and Blogging , rich media content plays important role , so we ensure some meaningful copy and graphics give effective communication to Target Group .

    Video Marketing –

    Inspiring Videos ensures high quality leads are generated , as customers when engage with videos they get much better look and feel of the project and their response rate is much better to opt in and know more about the project.

    Web Marketing –

    Marketing Friendly Project Specific Landing Pages are empowered with cutting edge features to ensure that potential customers when land , they get the best possible information and engage with project in detail .

    We then focus on driving traffic to the project landing page using Adwords and SEO .

    Email Marketing –

    We have huge database of Proffesionals and HNI Customers , We embed videos in our mailers to maximize open rates and get optimum clickthroughs , this ensures healthy traffic to project landing pages .

    Whatsapp Targeting –

    More than text we believe in getting through rich media content to our potential customers i.e videos , which triggers much better response and give us quantum leads .

    Social Media Networking –

    Facebook –

    We target HNI clients on Facebook and drive engagement to project , targeting selected profiles ensures better quality response and quality leads for the project . We also build traction on our realtyx fan page to build momentum.

    Linkedin –

    Linkedin gives access to high quality B to B profiles , we work extensively on this platform to network our projects and gain edge over competition , We use our realtyx business page to work on sponsored ads and promote projects.

    Instagram –

    Inspiring videos helps in driving engagement on instagram , as people come on this platform to watch some good quality content . We creatively design videos to woo Instagram users and create quality sales funnel.

    Seminars –

    After understanding the project and its budget , we align networking strategies . Jus to share a bit of case study , we have been working on a second home project at karjat , and doctors invest quite a lot in second homes , we reached out to IMA ( Indan Medical Association ) they usually have monthly seminars on Sunday to educate member doctors of IMA , in this seminar we take 20 Minutes Presentation Slot to put across project details to doctors , also we have a booth to do one to one networking .

    On Site Events –

    We plan events on site for potential investors to come and get first hand experience of the project , this activity ensures one to one interaction with customers and create promising lead funnel .

    Corporate Networking –

    Setting up booths at Corporate / Technoparks with high footfall , good networking opportunities are created to build traction for the project .

    Channel Sales Meet –

    Creating content for motivating Channel Partners and organizing the meet , where presentation will be given to inspire them to push sales.

    On Ground Activation –

    Setting up mobile vans with branding of the project and planting near corporate parks , footfalls around the park can be tapped.




  • We got a 3D Walkthrough Video done for our Kerala Project with Graycode and it has helped us immensely to showcase our project and facilitate sales .

    Sunil Goodwin - Goodwin
  • Got a 3D Walkthrough Video done for our Kandiivali Launch, Graycode delivered quality and timely delivery.

    Priyank Hemani - Khemani
  • We have worked on multiple Video Projects with Graycode and are happy with their creative styling.

    Nishant Sanghavi - Sanghvi Developers
  • We wanted to highlight value appreciation in our project, Graycode delivered Explainer Video with infographics. It helped us explain effectively to our investors.

    Nimish Ajmera - Ajmera
  • Wanted to get a Corporate Profile done for our company, Graycode delivered us innovative and creative motion graphic video to showcase our services.

    Aakar Abhinav - Amol khair
  • Our datacenter was under development, wanted a sales video to show our facility to potential clients. Graycode delivered a high quality 3D Walkthrough.

    Suresh - CTRLS
  • Was pitching a society for redevelopment project, wanted quick turnaround. Graycode helped us in producing good quality 3d walkthrough in shortest possible time.

    CJ - Rajesh Lifespaces
  • We had a new project coming up at ghansoli, a residential tower with plush amenities. We got a high quality 3d walkthrough done from Graycode.

    Hari Nair - RNA
  • Graycode delivered us a High End 3D Walkthrough Video for our project launch at Mulund .

    Alkesh - Vikas Group
  • We got a Marketing Video done by Graycode for our project launch at Mankhurd, it was delivered as expected and on Time.

    Kaushal Doshi - Crystal Group
  • We had a new project coming up at ghansoli, a residential tower with plush amenities. We got a high quality 3d walkthrough done from Graycode.

    Hari Nair - RNA
  • Graycode has helped us 3D Visualize our Architectural processes very effectively

    Kaustuv Ghosh - L&T
  • Amazing Video Production by Graycode for our Pods Project.

    Shalabh Mittal - Urbanpod